AMBDRI | Social Media Platforms

Social Media Platforms

Ameliorated Marketing & Business Development (AMBD)

Studies Report

As many as 9 out of 10 U.S. companies are using social media. Of those, 90% report an increase in exposure and over 50% report improved sales.

Users

Close to two billion people are now on social media. Facebook alone has over 1 billion active users, making it by far the largest social media platform in the world.

Research

It’s important to identify which social media platforms are best for which businesses in order to maximize your time, effort and, ultimately, your reach.

Facebook

Facebook has well over 1 billion active users, making it by far the largest social media platform in the world. Facebook is used by businesses to share photos, videos and new products; post news about the company; and connect with existing clients and build new relationships. Its “liking” system is also a useful tool for generating buzz, and gauging interest, in products and/or services.

Linkedin is considered the social media site for business professionals to connect, interact and network. Linkedin profiles are similar to a resume, listing users’ current employment, work history, education, skills, received recommendations and other relevant information. Business owners should create a personal profile and set up their business as a company profile to gain authority.

Twitter

On Twitter, you share short text updates, along with videos, images, links, polls and more. Businesses can tweet original messages to their followers, retweet interesting and relevant tweets and comment on others’ tweets.

Instagram

Instagram is an online photo-sharing service. Businesses can post exciting images of offerings and events, and include links to their website and content in the comment section so users can instantly connect.

Pinterest is a visual content sharing service where users “pin” images, videos and other objects to their pinboards. Users create and organize their boards by category (designing, food, photography, etc.).

YouTube

YouTube is a video sharing site which small businesses can use to tell viewers about their products and services while conveying their brand in a potentially exciting medium.

2 Billion

Social Media Users

40 Million

Small Businesses on Facebook

415

Fortune 500 Companies on Twitter

3 Million

Companies on Linkedin

Social Media Platforms

Studies Report

Users

Research

Facebook

Linkedin

Twitter

Instagram

Pinterest

YouTube

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